Chron.com Digital Solutions

Chron.com: The #1 local online news source in Houston

Reaching Mass and Target Niche Audiences for your business: In Print or Online, target your audience with finite precision

Direct Marketing: Customized mail, print and online direct marketing options

Digital Solutions

Chron.com – Offers more than 300,000 visitors each day with ROS, geo-targeted and behavioral-targeted advertising options.

SEM/SEO Helps customers find your business when they search online. Detailed tracking and reporting.
Banner Ads Target your local online campaign to consumers on Houston’s most visited local news site, chron.com and on nationally-recognized sites
Rich Media Interactive digital media that offers dynamic motion on chron.com or partner sites
Targeting Behavioral targeting and geographical targeting by neighborhoods and ZIP codes
Social Media Prime marketing opportunities through fan pages and ads
Mobile Marketing Reach targeted customers via text messaging. We’ve partnered with mobile leaders allowing access to many mobile marketing options.
E-Mail Marketing Hearst Media Services is approved for mass e-mail servers, your message won’t be diverted as spam.
Yahoo! Our partnership with Yahoo! enables us to offer advertisers many products for their needs.
Daily Deal One great deal from a Houston-area business, advertised online, in-paper and via e-mail subscribers.
Digital Synergy Package (DSP) Turnkey digital + print packages for small businesses.
Classified, Real Estate, Auto, Jobs Online products include kaango, chron.com/homes, chron.com/cars, chron.com/jobs, partnership with Monster.com
Online “Channels” MomHouston.com, HoustonBelief.com, PetsHouston.com

Print Solutions

Weekday Sections Main News, City & State, Business, Star, Sports, Classifieds, Flavor, 29-95, In Motion, Ultimate Neighborhoods
Weekend Sections Main News, Business, Star, Sports, Outlook, Comics, Jobs, Real Estate, New Homes
Special Sections Throughout the year, tied to events, holidays, sports, etc.
Niche Products La Voz, Gloss, Sam Houston Man

Research Solutions

Research Services Research Services Media Analysis and research, market analysis and geo-targeting

Creative Solutions

Campaign Development Incorporating all media
Corporate Identity Development Logo design, ad design, copywriting, designing all elements of the campaign including digital, radio, video and traditional media design

Houston

713-362-3131

HearstMediaHouston@chron.com

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About

The Houston Chronicle, one of the largest newspapers in the United States, was founded in 1901 and was acquired by Hearst Corporation in 1987. In addition to delivering in-depth coverage of local issues, the Houston Chronicle is committed to covering, state, national and international news. The newspaper operates a news bureau in Washington, D.C., that provides coverage of issues of special interest to residents of Houston and Texas. Its news bureaus in Mexico and Colombia keep track of major developments in the state's southern neighbors in Mexico and South America. A bureau in the Texas capital of Austin focuses on state government news and politics. The newspaper's website, chron.com, is widely regarded as one of the top newspaper websites, receiving more than 75 million page views, on average, per month. The Houston Chronicle is the nation’s seventh largest daily paper with a daily circulation total of 494,131 and is the sixth largest Sunday metropolitan daily with a circulation total of 632,797, according to the April 2008 report from the Audit Bureau of Circulations. According to the 2008 Scarborough Audience Ratings Report, over a seven-day period, the net combined audience of the Chronicle and chron.com was more than 2.3 million adults.